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Under the terms of a multi-year contract signed between Empire Resorts andDelaware North, the Buffalo-basee company will devise strategic advisory, marketinbg and management services for the gaming an racing operationws at Monticello. The deal is the latest in a serieds of actions being taken by Empire Resorts to restructure look for maximum earning potentiak and improve profitability at thevenerable track, whichb sits on a 230-acre parcel. Ron Delaware North Gaming & Entertainment vice president ofstrategic development, said Delaware North will be drawinh on its own experiences tracks such as Fairgrounds Raceway in Hamburg to see how Monticelll can be improved.
“This will include the gaminh floor, types of VLTs, marketing and rewards programs and food andbeverag offerings,” Sultemeier said. “Delaware Nortg is also familiar with what it takes to operatew a successful gaming and racing venuer amid strong regional as is the casewith Monticello.”
Saturday, February 4, 2012
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